Webinar Setup Wizard - Setting the standard for setup flows.
Rebuilding webinar creation from my own audit: +60% first events, 2× webinars hosted YoY
Join Your Org + Invite Links - From Solo Seat to Whole Team
A self-serve system that turned verified emails into a new revenue stream
Welcome to Wistia - Designing the First Five Minutes
One onboarding system, many iterations: +70% purchase rate, +300% MRR